Community Spotlight with Shardé Nix at Tidewater

Seeking a new custom Florida home in a community not yet stampeded by every other buyer? We at ICI Homes have one — the newest phase of Tidewater, an established master-planned community in north Jacksonville — and just the sales associate to guide you — Shardé Nix.

“The main thing I usually hear here is, ‘it’s quiet, it’s tranquil,’ Nix says.Tidewater - Shardé Nix with ICI Homes “Every community has a different feel. This is like a hidden jewel. You wouldn’t find me unless you’re looking.”

Our advice is to find Tidewater’s new homesites along Clapboard Creek. The community features beautiful oak trees and amenities such as a swimming pool, fitness center, playground and basketball court.

“The majority of my homesites are on the water, 98 percent of them,” Nix says “And they’re estate-sized homesites. So I start at 80 feet. Very walkable community, family-oriented kind of feel.”

The community is also a convenient 10-minutes to Jacksonville International Airport, and dining, shopping and entertainment options in River City Marketplace.

But, back to that watery setting…

Go fish

Nix says current Tidewater residents tell her of numerous fishing holes around the community, and she now can attest to this after working with a prospective customer and fishing enthusiast.

“I was showing one of the homesites and a fish jumped out of the water, like it was right on cue,” she says. “And he joked, said, ‘Stop it with the electric fish,’ and I said, ‘I swear it wasn’t me.’ Great idea. but I don’t know how electricity would work with water.”

A true buyer resource

A real estate agent since April 2018, Nix joined ICI Homes in October 2019.

Sharde Nix at the old "sales center" in Tidewater
Throwback to the early Tidewater days when Shardé Nix used to sell homes out of an old kayak closet. Today, she has a gorgeous model home to work from!

Personal motivation pulled her to real estate after she’d pivoted from an insurance career — “I didn’t love my experience when I bought my first home” — and now Nix works hard to provide prospects with a positive experience.

“I love working for a builder because I love the structure,” she says.

Tasked with impending Tidewater homesites in December, she built momentum as the new phase came on line. Nix now has a new model home to showcase, thanks to a recent grand opening.

Speaking of showcasing…

A social media pro

Nix enjoys using her personal accounts to reach potential Tidewater customers.

“I’m really good with the social media so I’m telling everyone with ears!” she says, adding that she’s received positive responses. “I’ve got people who blast and share news who have good audiences. And Realtors help tremendously.”

Among other things, Nix spotlights new Tidewater homeowners with congratulatory posts, and features homesite-of-the-day photos. She’s also adept at video — check out our video below about the Egret V model home and community overview.

“I utilize them all,” Nix says of social media platforms. “My tops are Facebook and Instagram. I have stumbled upon Nextdoor in a different way, so that is really good.” You can find Shardé Nix on Instagram at @sharde.sells.northeast.florida or on Facebook here. While you’re online, don’t forget to follow @ICIHomesFL on Instagram and like ICI Homes on Facebook.

In today’s robust market, Nix encourages buyers to explore Tidewater’s newest phase.

“Tell them to come while it’s here!” she says.

Ready for your Tidewater lifestyle? Click here to schedule an appointment with Shardé!